Sales Assistant Job Description (UK template)

Job title

Sales Assistant

Job purpose

To give every customer friendly, helpful service, maximise sales and keep the store well presented, stocked and secure.

Key responsibilities

• Greet customers, find out what they need and help them choose products
• Process sales, refunds and exchanges accurately on the till, handling cash and card payments
• Build product knowledge so you can answer questions and recommend items
• Receive deliveries, replenish stock and rotate items to reduce waste
• Keep shelves, displays and fitting rooms tidy and set up promotions and price changes
• Deal with complaints politely and pass on issues to a supervisor when needed
• Follow security, health and safety and age-restricted sales procedures
• Help with stock counts and opening and closing the store when required

Essential skills and experience

• Friendly and confident with customers
• Reliable and punctual, able to work as part of a team
• Basic maths for handling cash and checking stock
• Able to stand for long periods and lift stock safely
• Available for weekend shifts and busy periods

Desirable

• Previous retail, hospitality or customer service experience
• Experience using tills or stock systems
• Knowledge of the products the store sells

Requirements

• Right to work in the UK
• A basic DBS check is sometimes requested for roles handling cash or high-value stock
• Training on age-restricted sales (alcohol, knives, tobacco) where relevant

Hours

Part-time contracts are very common, often 8 to 24 hours a week, plus full-time and seasonal roles. Weekend and bank holiday working is usually expected, and Christmas is the busiest period.